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EUROPE'S

LARGEST FREESTANDING MOTORWAY LED SCREEN

2 SCREENS

VISIBLE ON NORTH AND SOUTH CARRIAGEWAY

Billboard Advertising

Midpoint LED offers billboard advertising and LED advertisements. Our primary billboard advertising screen is M6 M5 Link. Situated in the centre of the country on the M6 / M5 Interchange, one of the busiest roads in the country.

This is the most amazing LED billboard in all of Europe, and it provides an excellent opportunity for brand promotion to consumers passing by our billboard advertising on the M5/M6. The ideal location for outdoor advertising

Billboard Advertising Services

We are one of the leading providers of M5 & M6 Billboard Advertising on our Motorway billboard.

Interested in Billboard Advertising?

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Why You Need Billboard Advertising!

Businesses may interact with a wide audience and increase brand awareness with billboard advertising. Billboards are viewed by large numbers of people every day when they are placed in busy areas like city centres, motorways, and popular commute routes. For instance, our M5/M6 billboard receives about 3,674,496 impressions every two weeks. Billboards provide constant exposure to passing traffic, unlike internet advertisements that can be ignored or banned. It is a wise decision for businesses looking to stay at the forefront of consumers' minds or introduce new products to a large audience because of the continuous exposure that enhances brand recognition.

Billboard advertising supports both local and national marketing strategies. For local businesses, a well-placed billboard can directly target their community and attract foot traffic to nearby stores or service locations. National brands can use a series of strategically placed billboards to build widespread recognition and reinforce marketing messages across multiple regions. When combined with other forms of advertising, billboards can enhance overall campaign effectiveness by keeping the brand top-of-mind in a memorable and visually striking way.

Billboard Advertising Stats

3,674,496 Impacts per fortnight
Europe's Largest Freestanding LED Screen

20 Second advertising segments
Located on the M6 / M5 Link

Northbound 2016 x 432 pixels (33.6m x 7.2m actual size)
Southbound 1728 x 432 pixels (28.8m x 7.2m actual size)

Located on one of the UK's busiest Motorways

Where is our Billboard advertising located on the M5/M6?

Billboard Advertising FAQs

Billboard advertising, also known as Out-of-Home (OOH) advertising, involves displaying large-format advertisements on structures located in high-traffic areas, such as along highways, in city centers, and near major transportation hubs.

  • High Visibility: Billboards capture attention and deliver impactful messages to a large audience passing by.
  • Wide Reach: They can reach a broad spectrum of demographics, including commuters, travelers, and local residents.
  • High Frequency: Repeated exposure increases brand recall and message memorability.
  • Flexibility: Billboards can be strategically placed to target specific audiences and locations.
  • Cost-Effectiveness: Billboards can be a cost-effective way to reach a large audience compared to some other forms of advertising.

Midpoint LED is a leading digital screen advertising company that owns and operates Europe's largest freestanding motorway LED screen.

Our flagship screen, Midpoint LED, M6 M5 Link, is strategically positioned at the heart of the UK on the M6/M5 Interchange, one of the nation's busiest motorway junctions.

  • Unrivaled Size & Impact: As Europe's most spectacular LED sign, Midpoint LED, M6 M5 Link, delivers a powerful and unforgettable visual experience to drivers.
  • Prime Location: Positioned at the heart of the UK on the M6/M5 Interchange, this prime location ensures maximum exposure on one of the nation's busiest motorway junctions.
  • Creative Flexibility: Our digital billboard supports a wide range of creative options, from static images and videos .

We offer a variety of advertising options, including:

  • Brand Awareness Campaigns: Increase brand visibility and recognition among a large and diverse audience.
  • Product Launches: Generate excitement and drive demand for new products or services.
  • Sales & Promotions: Announce special offers, discounts, and limited-time promotions.
  • Public Service Announcements: Raise awareness for important social and community issues.

High Visibility: Capture attention and deliver impactful messages to a large audience of drivers.

Flexibility & Targeting: Reach specific demographics and tailor your message to different times of day and days of the week.

Cost-Effectiveness: Reach a large audience at a cost effective price

Contact us directly through our website or by phone to discuss your advertising needs and receive a personalised quote.

Our rates vary depending on factors such as campaign duration, placement, and creative complexity. We offer competitive pricing and flexible packages to suit your budget.